Ready to Create Your Successful Online Course? Start Here!

There's one thing that ensures the success of your first online course, because without this you'll never make a decent living with courses ever!

Are you ready to create an online course, but don't know where to start? Well, I'm here to tell you that it all starts with choosing the right topic. In this blog post, we're going to walk through the process of choosing a killer course topic, with a side of humour and a sprinkling of pop culture references. Sound good? Keep reading...

First things first, before you even think about what course you want to create, you need to understand your audience. Who are they and what are their needs and interests? You can gather this information by conducting surveys, perusing online forums, or even reaching out to potential students and interviewing them. It's kind of like doing some reconnaissance work before you embark on a Batman-style mission to save the world from subpar online courses.

Once you've figured out who your audience is, it's time to start brainstorming potential topics. Grab a notebook and jot down all of your ideas. Don't be afraid to get a little weird with it. Just remember, we're looking for topics that solve a problem or meet a need for your target audience. And if all else fails, remember the words of wisdom from "The Office": "K-I-S-S. Keep it simple, stupid."

Next up, it's time to conduct some keyword research using a tool like Ahrefs Keyword Generator. I LOVE this tool. It's saved weeks of my life... And will save weeks of yours. The Ahrefs Keyword Generator will help you identify the most promising keywords related to your topic. And hey, who doesn't love a good keyword? They're like the secret sauce of the online course world.

Now, don't get too caught up in finding the most popular keyword. You want to find a balance between search volume and competition. It's like Goldilocks and the Three Bears. You don't want it to be too hot (too much competition) or too cold (not enough search volume), you want it to be just right.

Once you've found your perfect keyword, it's time to start developing your course content. But let's be real, this is the fun part. Get creative with it! Use a mix of videos, images, and text to make the content engaging and interactive. Remember, we're here to help people learn, not to put them to sleep. So, make sure your content is easy to follow and helps learners achieve their learning objectives.

Now, it's time to promote your course to the masses. You want to choose the marketing channels that work best for your target audience. And who knows your target audience better than you? No one, that's who! So, get out there and make some noise. Use social media, email marketing, paid advertising, and SEO to get the word out. Remember, if you build it, they will come (but only if they know about it). They won't know about it if you don't illuminate the path for them!

And now, the moment you've been waiting for. The pièce de résistance, the cherry on top of your online course sundae. It's time to assess your learners. You want to make sure they're understanding the material and are able to apply what they've learned. Use quizzes, assignments, and tests to assess their knowledge. And remember, feedback is key. You want to provide personalised feedback to help your learners improve their skills and understanding of the material.

Last but not least, we have Zenler. This course platform is a game-changer. It offers a wide range of features that can help you create an engaging and interactive learning experience for your students. With Zenler, you can streamline the process of creating and delivering your course. It's cost-effective, easy to use, and has features like livestreaming, quiz and community tools, marketing integrations, and student analytics.

So, there you have it, folks. Choosing an online course topic doesn't have to be rocket science. With a little bit of humour and some helpful tools, you can create an online course that will knock your audience's socks off. Don't be afraid to get creative, take risks, and most importantly, have fun with it. With persistence and hard work, you can create a successful online course that helps learners achieve their goals and grow their skills.

Found this article useful? Go on... give it a share! 

Sarah

P.S Need help creating and marketing your online course? Check out our online course bundle, you'll love how easy things become for you!