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Marketing Psychology for Beginners
7 Lessons-
StartIntroduction To Marketing Psychology
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StartModule 1 Introduction to Basic Psychology
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StartModule 2 Why Psychology Is Important
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StartModule 3 The Customers Decision Making Process
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StartModule 4 Key principles of psychology in marketing
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StartModule 5 Selecting The Right Tactics For Your Market
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StartModule 6 Conclusion And Next Steps
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Understand Why People Buy and Create Marketing That Connects
Marketing Psychology for Beginners gives you a practical introduction to the psychology behind buying decisions, so you can create content, offers and messages that connect with the people you want to reach. No psychology degree required. No manipulative tricks. Just useful principles you can start applying to your marketing.
Video training, practical action guide and course workbook included.
Ever Wonder Why People Aren’t Buying?
You can have a good product, create plenty of content and explain what you do clearly... …and still hear nothing. Often, the missing piece is understanding how people make buying decisions. What catches their attention? What makes something feel relevant? What creates trust? What makes someone hesitate? And what finally makes them take action? That’s what you’ll explore in this course.
What You’ll Learn
By the end of the course, you’ll understand:
- Why people buy :
Discover what influences buying behaviour and why decisions aren’t based on logic alone - What motivates your customers:
Understand needs, emotions and the psychological factors that shape decisions. - How people decide:
See what happens between discovering an offer and deciding whether to buy - Why certain marketing tactics work:
Understand the psychology behind common persuasion principles - How to choose the right approach:
Learn which principles make sense for your audience, offer and market - How to use psychology ethically:
Create persuasive marketing without pressure, fake urgency or manipulation.
Marketing Psychology Without the Jargon
This isn’t an academic psychology course. It’s designed for business owners, marketers and content creators who want to understand what makes people pay attention, trust and buy. You’ll learn the principles, see how they relate to marketing and start recognising where you can use them in your own business.
Frequently Asked Questions
Is this suitable for beginners?
Yes. Everything is explained from the beginning in straightforward language.
Do I need to know anything about psychology?
No. The course assumes no previous psychology knowledge.
Is this about manipulating people?
No. You’ll learn how psychology influences buying decisions and how to apply that knowledge ethically in your marketing.
Can I work through the course at my own pace?
Yes. The training is online, so you can work through it when it suits you.
You Might Not Know Us.
Sarah and I have been marketing business' since 2006
We started with our own Transport company which generated us a load of work to the point other companies were asking how we were doing it.
In 2012 We launched our agency and have been supporting business owners to get more business through their activity and presence online
Below are just a few of the testimonials/reviews we have received over the years from different things we have done either the courses we sell or the individual training and implementation we offer
DON'T skip This part
If you just skim over these we fade into being just another trainer you wont get to know.
Marketing Psychology for Beginners Consists of:
Marketing Psychology For Beginners
£10
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Marketing Psychology for Beginners gives you a practical introduction to the psychology behind buying decisions
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- 6 Training Modules
- Marketing Psychology Training Guide
- Course Workbook
- Full Access
